Welcome to unSTRATEGIC — The Podcast About Digital Strategy.

We explore the many layers of digital strategy including disciplines, processes, and tactics. We want this to be your strategy guide. If you’re in the tech/web/digital world, then we hope you use this site to listen to episodes, find strategy resources, and get useful tips and tricks.

It’s our goal to democratize strategy.

Thoughts on Strategy

Strategy is really about decisions. We make them all the time. But when you’re managing a web project or trying to make a digital product better, decisions matter.

Unfortunately, strategy is not a linear process. It deviates, it interrupts, it changes with new information, fluctuating data, and further research. As strategists, it’s our job to observe, explore, probe, inquire, study, and detect. Then we need to harvest intelligent insights and put together solid recommendations.



Hey guys! I’m Adam James Lamagna, the host of unSTRATEGIC. I frequent a lot of tech conferences and randomly ask people to share strategy resources. However, I found that I got a lot of pushback because “strategy” is what makes companies the “big bucks.”

Well…I’d like to democratize strategy and make it accessible to everyone. Just as accessible as all the design and development resources out there. So, I’ve started this podcast to do just that.


A Guide for Custom Web Proposals – Download

Here’s a formula for creating bespoke web proposals. My hope is that it will help you produce better creative material to send to your prospects and potentially win better and bigger clients. Download the resource below to follow along with the podcast episode Creating Custom Web Proposals.


Thanks for checking things out! If there’s a topic or subject that you are super interested in learning about, feel free to get in touch and tell us about it!

Email us below or connect with us on social media. We look forward to hearing from you. Cheers!