The Strategy Matrix

Strategy is bottomless; it is always changing dependent on goals, new stakeholders, market forces, and other miscellaneous items. As web strategists, we need to be able to understand the environment in which strategy develops.

This template will act as a guide to help you break down digital strategic initiatives. Since strategy is not linear, we can’t approach it as a linear process. We should approach it as a surrounding medium or structure that can be shaped.

Click on the title to find the downloadable attachment

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