We all know it can be difficult to get a consensus with your client stakeholders on design. Team members can argue over trivial elements like an image or color. Instead of wasting valuable project time and budget in design cycles, workshop with your clients first. We’re going to list out several exercises to perform with clients that will help drive design direction. In addition, there is a downloadable resource available at https://unstrategic.com/design-exercises/
Performing a UX Audit can be a really fun task. But it can also be daunting if we don’t have any analytics data. So how do we help clients that come to us who need to improve their websites, but there’s no good data to go off of? Don’t fret – there are several methodologies that help with this type of scenario. We will cover them in this podcast episode. There is also a downloadable resource at: https://unstrategic.com/perform-ux-audit/
Creating good custom web proposals can be time-consuming. In addition, there’s no guarantee you’ll win the business by putting together a bespoke proposal. I’d like to share A Guide for Creating Custom Web Proposals with examples, to help you produce higher quality proposals. I’ve created handcrafted documents much faster using this formula. Above all, my hope is that it will help you produce better creative material to send to your prospects. Therefore, potentially winning better and bigger clients. Download the resource here: https://unstrategic.com/custom-web-proposals/
The Solutions Strategist (Strategy Talk with Patrick Richardson)
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Today we chat with Patrick Richardson, the U.S. Managing Director of hedgehoglabs.com – his background includes advertising, marketing, design, mobile apps, and much more. Topics range from agency life to team-building, the inner workings of a design sprint, to providing strategic insights for clients. If you’d like to learn more about Patrick or get in touch for a project, feel free to reach out to him here: https://www.linkedin.com/in/patrickrichardson/
There are so many factors and variables that determine the performance on our website conversion rates. Today, we’ll talk about factors within our control, factors outside our control, manipulation of conversion rates, and finally touch on optimization for conversion rates.
