Custom web proposals can take a lot of time and effort to create. In addition, there’s no guarantee that you’ll win the business by writing a custom proposal. I’ve put together a formula for creating bespoke web proposals. My hope is that it will help you produce better creative material to send to your prospects. Therefore, potentially winning better and bigger clients. Download the resource below to follow along with the podcast episode Creating Custom Web Proposals.
Strategic Roadmap
Roadmaps should be considered a dynamic and responsive plan that aims to connect the vision and objectives of a project with strategic actions or steps.
In preparation of my newest episode, find access to the Strategy Roadmap on Trello: https://trello.com/b/LU2OMbPY/strategy-roadmap-unstrategic-podcast
Listen to the Strategic Roadmapping – Part One and Strategic Roadmapping – Part Two episodes now.
Project Scope Development Template
Project Scope Development is a process to determine and document a list of specific goals, deliverables, tasks, price estimates and timeline estimates for a web project. It is the first step in ensuring a web project is successful. It’s also to get all parties (client, stakeholder, agency, freelancer) on the same page.
The Digital Strategy Matrix
Strategy is bottomless; it is always changing dependent on goals, new stakeholders, market forces, and other miscellaneous items. As web strategists, we need to be able to understand the environment in which strategy develops.
Links from E8: The Flexible Strategist
Hey guys, here are some of the links that we talked about in Episode 8: The Flexible Strategist (Strategy Talk with Matt O’Bryant)
- Hot Jar: https://www.hotjar.com/ – heat maps, analytics, conversion funnels
- Treejack by Optimal Workshop: https://www.optimalworkshop.com/treejack – information architecture testing
- 20 Second gut test: https://clearleft.com/posts/354 – getting a feel for your client’s design aesthetics.
Enjoy!